Posted on November 14, 2010

This day in BFGoodrich® Tires history November 14, 1976

75

The T/A Performance Tire Team is proud to announce the introduction of the new 12R15 LT Radial All-Terrain T/A®, the first light truck radial specifically designed for off-road recreational vehicle use. This new tire has an overall diameter of 32-1/2" and a tread width of 10". With this new tire you should be able to make real advances into the growing off-road vehicle enthusiast market in your area.

The off-road market is one of the fastest-growing markets in the automotive industry. Local, regional and national off-road clubs and organizations are growing rapidly. The off-roader is, by all means, a performance enthusiast. He is extremely interested and demanding in the equipment he chooses to buy for his vehicle. We are confident that the Radial All-Terrain T/A is a tire that will meet the demanding needs of the off-roader.

The new Radial All-Terrain T/A has already been put to the supreme test for this kind of tire, Baja. We spent a week in Baja, Mexico, with an independent testing firm putting this tire through the ringer. The results were fantastic. everything we asked the Radial All-Terrain to do, it did. After Baja, we turned sets over to a group of off-road enthusiasts. We told them to pull out all the stops. To do anything they wanted to with our All Terrain T/As. And they did. From three feet of water to knee-deep in mud. From rock quarries to sand pits, you name it, they did it, and whatever the Radial All-Terrain was asked to do, it did.

We are very excited about BFG's future in the off-road market, and will continue to supply you with more information about the off-road market. Watch for the upcoming supplement to the certification program covering new developments in off-roading and how they affect the use of off-road, all-terrain tires.

On November 14, the Radial All-Terrain T/A was used by two of the top drivers competing in the 1976 Baja 1000 (Frank "Scoop" Vessels and Charlie Haga in a Ford F-100 Class 8 along with Fritz Kroyer and BFGoodrich TiresÕ Gary Pace in an Oldsmobile Starfire Class 6). We will be sure to keep you informed as to the racing results and heritage which the Radial All-Terrain will continue to develop.

-The T/A Performance Tire Team

About BFGoodrich

BFGoodrich Tires is dedicated to providing high performance tires for those who have a passion for driving in virtually any environment. Combining technical expertise with 50 years of motorsports experience, BFGoodrich delivers tires for a full range of driving experiences from ultra-high performance street to off-road terrain with one common theme – extreme performance. Come upgrade your performance with BFGoodrich and see where our tires can take you at www.BFGoodrichTires.com, www.BFGoodrichRacing.com, as well as on Facebook, Twitter and Instagram at @BFGoodrichTires.

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Category: Car & Light Truck